Focus Groups (2)

Do you remember that I blogged about focus groups a few days ago?

I was contacted by a reader who said that there was nothing doing in their area.  They had the idea of setting up their own, local focus group.  That sounds like a great plan.  Run for local businesses it could be a valuable resource and beneficial to all concerned.  A quick check on Amazon and I found “Doing Focus Groups” by Rosalind Barbour among other books that may well be worth studying.

I also found one article on the web that recommended running a focus group about your website.  That sounds quite scary to me but it could provide some interesting feedback.  Maybe one day, maybe……..